Received via email:
I am responding to your email to Chancellor Thorp regarding WRDU, 106.1. I am the Associate Athletic Director for Marketing at UNC and in that role serve as the contract manager for our contract with Tar Heel Sports Properties, a division of Learfield Sports which owns and operates the Tar Heel Sports Radio Network as an independent contractor of the University of North Carolina.
Tar Heel Sports Properties has over 50 affiliates on the radio network and they work hard to provide as much "blanket" radio coverage of the entire state of North Carolina as possible for our men's basketball and football live play by play broadcasts. They look for the stations that will agree to carry their radio broadcasts that cover as much of the population in any particular geographic area as possible. In this regard a 100,000 watt FM station such as WRDU 106.1 in the Triangle provides excellent coverage for the Triangle Region and surrounding counties in North Carolina.
The 50 affiliates of the Tar Heel Sports Network include a diverse assortment of non-game time content including rock, country (which WRDU 106.1 was when they first became an affiliate), liberal, conservative, Spanish and many other types of programming. The University, the Athletics Department, and Tar Heel Sports Properties does not control or in any way endorse the normal programming of any of the stations that air the game broadcasts including the recent comments by Rush Limbaugh aired on WRDU 106.1.
Thank you for your support of the University of North Carolina and for Carolina athletics and for raising your concern.
Or said another way: