I never expect much thoughtfulness from North Carolina's business publications, and the Triad Business Journal is no exception. But this lame analysis about the role of competition in driving down healthcare costs is laughable. Like much shallow thinking, it starts with self-serving generalizations, which it then stretches to ludicrous proportions.
Employers and insurers are increasingly pushing "consumerism" as a possible solution to high health care costs. They argue that consumer-driven health plans will lead individuals to be more cost conscious when seeing a doctor or going to a hospital.